Inbound & Outbound API Orchestration
Businesses that value customer experience invest in the power of APIs. By connecting internal systems and applications, companies can share data and services more efficiently and create new customer-facing applications that are responsive and engaging.
Seamless Digital Experiences
Modern user experiences demand seamless integration and real-time interactions. Mobile devices, apps, artificial intelligence (AI), and automation mean customers anticipate getting what they want instantaneously. To stay ahead, businesses must provide seamless digital experiences, regardless of where data is stored.
Orchestrating inbound and outbound calls in one program requires a unique approach. Fortunately, Application Programming Interfaces, or APIs, allow multiple systems to communicate with each other. For instance, businesses use APIs to connect their software and technology systems behind the scenes. Enterprises can then quickly surface helpful information to customers – regardless of the underlying technology.
For example, banks keep financial data on mainframe computers that process thousands of transactions per second. The banking app on your phone “talks” to the bank mainframes via APIs. As a customer, you access real-time information on your accounts thanks to APIs connecting your phone app to the bank’s data. And your information is never at risk since the data stays securely behind the bank firewalls.
But with 300+ programming languages and multiple mainframe operating systems, integration takes work. And often, transferring data back and forth isn’t enough. The order of data in and out matters too.
Think of a general contractor building a house. They manage all the building supplies and contractors. But they also coordinate when and in what order people and materials arrive. Because you can’t start by making the door. Similarly, managing data flow, order, and translation in real-time is called orchestrating complex APIs. And it’s an Adaptigent specialty.
Inbound and outbound API integrations enable existing and new customer-facing applications to function quickly with less risk of error. For example, a business might use an API integration to connect its inventory management system to its point-of-sale (POS) system. As a result, company inventory automatically updates with each sale. No more manual reconciliation.
APIs enable you to deliver dynamic, personalized, and engaging experiences to your end-users by integrating mainframe capabilities into web and mobile applications. This empowers you to meet customer expectations, increase satisfaction, and drive business growth.
Chief information officers cite cybersecurity is their top investment priority in 2023, according to The Wall Street Journal (1). API integrations can help businesses to enhance security by providing a single point of control for all data access. For example, a company might use an API gateway to control access to its APIs and monitor all API traffic for security threats.
Adaptigent’s APIs require no additional security because the API is behind your company’s security firewall system.
Updated case study goes here OKAY?
The insurer, with $1.6 billionin premiums, experienced significant benefits in several areas by choosing Adaptigent’s Adaptive Integration Fabric.
Leading North American Insurer
Needed to provide applications to streamline business processes for employees and customers
Adaptigent’s Adaptive Integration Fabric